Tuesday, June 26, 2012

The Dark Knight Rises and wins at marketing

It goes without saying that we're all pretty excited for Christopher Nolan's trilogy-ending The Dark Knight Rises next month, but after coming off the back of The Avengers, and being released at around the same time as The Amazing Spider-Man, was just the fact it was featuring our favourite throat-punching caped crusader going to be enough to make sure it stood out from the pack? The film's marketing department isn't taking any chances.

via Keith Calder
Holy. Crap.

The bar has been raised. Anyone got a spare time machine so we can skip past these next few weeks? I have a movie I need to see.

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